Medical officials applaud new state vaccination campaign

Capital News Service
LANSING –  Michigan, with vaccination rates that put it near the bottom of a list of all states, has launched a new campaign — I Vaccinate — that it hopes will boost rates up to 90 percent. Currently, 67.6 percent of Michigan children aged 19 to 35 months have received all of their recommended vaccinations, according to a 2016 United Health Foundation report. The program, which was launched in late March, has an “innovative” multi-platform structure that will educate and encourage Michigan residents, according to state officials. I Vaccinate combines a social media, web and TV presence to convey the importance of vaccinations for communities by focusing on parents’ concerns. Its website offers vaccination schedules, links to the immunization registry and answers questions that parents and guardians typically have.