Business & Economy
Analysis offers free export opportunities
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By JASMINE WATTS
Capital News Service
LANSING — Michigan growers and processors can gain access to market research without paying thousands of dollars, thanks to a new, free export opportunity analysis. Euromonitor International and the Department of Agriculture and Rural Development’s International Marketing Program developed the analysis. Euromonitor International provides strategic market research. “The analysis gives companies additional information of where new export opportunities are and the top export markets for their products,” said Jamie Zmitko-Somers, international marketing program manager for the department. The reports are designed to assist companies in mapping out an export strategy for 2016 and beyond by highlighting commodities, consumer trends, historic and forecasted consumption, Zmitko-Somers said.