M22: More than just a highway; it represents Northern Michigan’s way of life

TRAVERSE CITY, Mich. — M22 is no longer just a 116.7-mile state highway that runs through Northern Michigan. The highway’s route marker is now a brand showing the pride that many people (both citizens and tourists alike) hold for Northern Michigan. A company going by the same name printed its first shirt in 2004, opened it’s first store in 2007, and now has over 40 employees between it’s two locations. Nick Madrick, the chief operating officer of M22, says, “In 2004 we had about two stock-keeping units and now we have over 200 in our line.

Traverse City businesses prepared for the National Cherry Festival

TRAVERSE CITY, Mich. — The annual National Cherry Festival is July 1-8 this year and Traverse City was busy preparing in recent weeks for the thousands of attendees, including both tourists and citizens. Steve Heap, a professional at the Association of Festival Organizers, says that communication is key when a city prepares for a festival. He also says it gets easier with experience, but still takes the whole year to prepare for the annual festival. Kaylie Camp, 19, has worked two previous Cherry Festivals at Fustini’s, an oil and vinegar store located in downtown Traverse City.