Who are we?
3 Michigan artists speak about 3 musical cultures and genre loyalty
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Music streaming services are the future and they’re redefining what people listen to, yet genre loyalty remains. In 2016, Nielsen, a company that studies consumer habits worldwide, found a 76 percent increase in on-demand audio streams. These services, like Spotify and Apple Music, have algorithms designed to help listeners instantly customize their musical preferences. And the rigid boundary lines that once delineated genres seem to be less strict – more people are listening to varied music. Broadcasting platforms like radio are also taking notice. “I’m always looking to some degree.